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Marketing > Advertising and Promotion > B2B Marketing

Browse through our extensive list of free B2B Marketing magazines, white papers, downloads and podcasts to find the titles that best match your skills; Simply complete the application form and submit it. All are absolutely free to professionals who qualify.

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Why Didn't They Buy? What do buyers really think when they're evaluating vendors?..
Maximizing LinkedIn for Sales and Social Media Marketing: An Unofficial, Practical Guide to Selling & Developing B2B Business on LinkedIn Th..
Part Two: Navigating the Diverse Landscape of B2B Sales Appointment Setting Models: How Sales and Marketing Leaders are Optimizing the Right..
The Account-Based Marketing Playbook Account-Based Marketing is a strategy, not a solution...
2017 State of B2B Marketing Content Consumption and Demand Report for B2B Marketers In-depth study examines the B2B content consumption..
What the #$@%! Has Happened to Email Deliverability What happened to email deliverability?..
Webinar: 3 Brilliant Ways Deloitte Took Employee Advocacy to the Next Level How the Company Evolved Their Ambassador Program to Drive More..
2017 Content Marketing Insights for IT Marketers Data-driven insights to optimize your demand generation content strategy for B2B marketers..
2017 State of Content Consumption and Demand Report for B2B Marketers Research analyzes 8.5 million leads to optimize your content and..
The AdRoll Guide to Account-Based Marketing Personalize your marketing to convert your highest-value accounts...
Gear Up for Success: 8 Steps to Get Sales & Marketing Cranking in Unison -- Free 27 Page eBook Without alignment between sales and..
10 Useless Things To Cut From Your Digital Marketing Budget Right Now The digital marketing landscape is noisier than ever & it's easy to..
Lead Generation Tactics: A Recipe for Success Learn tips and techniques about proven B2B sales lead generation, written by a leading B2B..
2017 Content Marketing Insights for B2B Marketers Gain data-driven insights to optimize your demand generation content strategy...
How to Boost Your Company's Sales with Marketing This step-by-step guide will help you create a successful business-to-business..
Flip My Funnel - Guide To B2B Account Based Marketing As modern B2B marketers, we have been lucky enough to witness some of the most..
Navigating the Diverse Landscape of B2B Sales Appointment Setting Models The Challenges of Sales and Marketing Leaders who are Considering..
Promo Marketing Headlines Is the number one daily news source for the promotional products industry...
A Content Formula for Complex B2B Organizations Content Marketing is essential for anyone who wants continued success and growth...
Today @ Target Marketing Is the email newsletter for serious direct marketers looking for practical tips and strategies for profitable..
How to Choose an Attribution Platform for mCommerce Apps If you're considering attribution platforms for your app business, this is the..
Introduction to Business Blogging Learn how to use business blogging for marketing success...
The Mobile Revolution & B2B Why Mobile Ignites a Revolution and the Marketing Imperatives for today's B2Bs..
The Metrics of Bad Sales Interactions: A Sales Experience Benchmark Report What is the impact of a bad sales meeting?..
B2B Sales Lead Success Checklist Turn B2B leads into sales! Is your company doing all the right things to make this happen?..
Content Syndication Options for B2B Technology Marketers You've spent the time and money to produce your content. Now you want to get it in..
Key Considerations When Selecting a User Management Platform Solution Discover how the key to online success today is acquiring more users,..
The Data-Inspired Art of Growing Customer Relationships We've all heard of data-driven marketing. Learn how to be data-inspired...
B2B Video Marketing: Benchmarks & Best Practices Brought to you by Demand Metric & Vidyard...
BlogNotions Marketers Newsletter: Monthly eNewsletter Featuring Blogs from Industry Experts Receive the BlogNotions monthly email series and..
Mobile Enterprise Magazine Report: Becoming Mobile First Key elements for creating an enterprise-wide mobile strategy...
Driving AdWords Leads In Salesforce and How to Measure Results This guide will help Salesforce users learn how to set up an AdWords campaign..
2017 Content Marketing Insights for HR Marketers Data-driven insights to optimize your demand generation content strategy for B2B marketers..
Stop Killing Your Content: 3 Reasons Your Content Falls Flat Each year B2B organizations spend more than $5.2 billion on content creation...
The Impact of Content Effectiveness on Sales and Marketing Content is a nexus between the sales and marketing functions in most..
Find Out How to Boost Policyholder Engagements Today's consumers have more insurance options than ever before. And they know it...
B2B SEO eBook: Tips for B2B SEO Download the free 15 page B2B SEO eBook that provides useful tips to help marketers improve their B2B SEO..
The Top 10 B2B Marketing Mistakes...And How to Avoid Them A crowd-sourced eBook lead by Dianna Huff and Mac McIntosh. They asked their..
How to Create Engaging Content for 'Boring' Industries Start creating interesting content for B2B today...
Consumers Leave Sites When Forced to Create an Account Do you make customers register an account in order to leave comments on your site,..
The Art of Using Data to Nurture Your Best Leads Marketers, discover how to use data to uncover the full potential of a lead...
Stop Killing Your Content: 3 Reasons Your Content Falls Flat Each year B2B organizations spend more than $5.2 billion on content creation...
How B2B Marketers Can Drive More Pipeline With Personalized Video The Guide to More Pipeline with Personalized Video...
35 Tips for Marketing iPhone and Android mCommerce Apps Download the app marketing eguide that'll make an immediate difference for your..
Secrets to Successful B2B Sales & Marketing Metrics This collection of short essays and best practices span across the entire sales &..
B2B Video Marketing: Benchmarks & Best Practices Brought to you by Demand Metric & Vidyard...
The B2B Social Media Book: Becoming a Marketing Superstar - Free Sample Chapter Learn how to generate leads with blogging, LinkedIn,..
Five Steps to Manage the Customer Journey for B2B Success Learn five solid steps any organization can take towards aligning their internal..
5 Elements of Successful B2B Email Marketing An email marketing campaign is a direct marketing tactic with relatively low costs and..
10 Killer Salesforce Reports for Measuring Marketing Performance In this white paper you will learn how to align sales and marketing, gain..
A Definitive Guide to Social Selling Find prospects. Build relationships. Crush targets...
Reducing Friction in the Sales Cycle: Best Practices in Sales Contract Management “You've got to be kidding me! I can't send this..
Easily Create the Most Effective Tool in B2B Marketing Develop and manage personas with this step by step worksheet...
Social Media Marketing: 12 Essential Tips for Success Learn how to effectively engage customer communities with a new, social marketing mix...
Define What's Valued Online: Understanding How BtoB Buyers Source, Value and Share Content Online Discover how content is consumed in..
The Data-Inspired Art of Growing Customer Relationships We've all heard of data-driven marketing. Learn how to be data-inspired...
Better Lead Yield in the Content Marketing Field If you are currently creating content, this report will show you how real decision makers..
31 Tips For Generating B2B Website Leads A guide for small and mid-sized businesses..
2017 State of HR Content Consumption and Demand Report for HR Marketers Important new HR content consumption insights for B2B marketers to..
Secrets to Successful B2B Webinars This best practice guide covers a variety of elements surrounding successful webinar strategy and..
The Integrated Marketing Analytics Guidebook Learn how to build a marketing analytics framework and show marketing ROI with this integrated..
Is Dirty Data Your Company's Dirty Secret? Discover how data cleansing helps to improve performance for your B2B marketing campaigns...
Social Marketing to the Business Customer - Free Sample Chapter This book will help you learn to listen to your B2B market, generate major..
From Kittens to Conversions: Content Marketing Leaders Increase Effectiveness with Video Content marketing Leaders plan to increase content..
5 Ways AdTech Can Scale Account-Based Marketing Buyer habits are changing. Today's B2B buyers want to engage with your marketing on their..
Getting Started with Digital Asset Management - an eBook for Marketers This eBook will introduce marketers to the guiding principles of a..
B2B Lead Generation Program Growing Sales and Improving the Process Twilio B2B Lead Gen Case Study..
How to Effectively Use E-mail Marketing to Increase ROI Many companies report that the most challenging aspect of successful e-mail..
Technology B2B Sales Lead Success Checklist Determine if your technology company is doing all it can and should be doing to turn leads into..
Viewing CRM as Change Management: A Best Practices Guide This white paper provides some best practices for identifying the right people and..
Your Image is Everything: Six Successful Logo Makeovers Your company’s logo is one of your most visible and valuable assets. Ideally,..
Social Selling in B2B Sales Over the past decade, B2B customers have become socially empowered, highly informed decision makers...
Six Tips for Putting Your CRM into Overdrive Learn six tips for optimizing your CRM deployment in this informative white paper...
Marketing Gold: Connecting Integrated Multichannel Marketing with Business Growth ‘Marketing Gold' has the ability to become a..
Anonymous Users Are People, Too In this eBook, we outline how to identify anonymous users, convert them into known users, and turn them into..
7 Tips and 7 Tactics for Writing Email Subject Lines that People Want to Open Cut through the noise and stand out in an increasingly crowded..
Effective B2B Marketing Content That Will Lead to Sales Growth Effective marketing content leads to increased sales productivity, more..
Effective B2B Marketing Content That Will Lead to Sales Growth Effective marketing content leads to increased sales productivity, more..
A Better Way to Calculate Your Churn Rate An informative guide focusing on customer churn rate...
The Essential Marketing Automation Handbook Learn 15 crucial steps to successful B2B Marketing Automation...
Finding the New Frontier 5 trends shaping the Insurance industry and how to create new opportunities...
The Impact of Content Effectiveness on Sales and Marketing Content is a nexus between the sales and marketing functions in most..
B2B Blogging eBook - Basics, Best Practices... and Blunders Why are we blogging? If you're reading this eBook, you're probably working on a..
Five B2B MarCom Strategies to Increase Sales Now - Free eBook YouTube. Twitter. Blogs. Podcasts. White Papers. Search. Direct Mail. Trade..
42 Rules of Social Media 42 Rules of Social Media for Small Business' is the modern survival guide to effective social media communications..
B2B Guide: Increasing Marketing ROI with Call Intelligence Drive greater marketing ROI today! With this guide, you'll learn 3 easy tips for..
The Future of Influencer Marketing: 6 Predictions Your Brand or Agency Can Bank On Influencer marketing is catching fire. It's an exciting..
Good Push Index In Urban Airship's third and most expansive Good Push Index data study (examining more than 2,400 apps and 500 million push..
Matt Heinz on the Modern Marketing MBA:Everything You Need to Know About Building, Managing, and Closing B2B Business As a result of..
7 Ways to Leverage Social Profile Data on Your Site for Marketing Success The abundance of demographic data, interests and friends that..
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